011 557 9700 info@datatrack.co.za 1 Skimmer Ave, Fourways, Sandton

Service Offerings

Business intelligence, analytical dashboards, forecasting and customer analysis built specifically for the automotive and truck industry.

Business Intelligence & Insight

See the market clearly

Deep understanding of market trends, customer behaviour and competitor intelligence — delivered in formats that are easy to act on.

Unparalleled Business Insight

This provides a deep understanding of the business, including market trends, customer behaviour, and competitors' insight.

Unique Industry Comparative Insight

This helps companies compare their performance to others in the same industry to identify areas for improvement.

Ease of Data Interpretation

The data is presented in a user-friendly manner to make it easier for companies to understand and act upon.

Continuous Customer Data Management

This involves ongoing management of customer data to ensure it is accurate and up to date.

Business Intelligence and Insight
Analytical & Support Services

Analytics with a human layer

Combining state-of-the-art analytics with a dedicated call centre to help you run campaigns, research and ad hoc analysis.

Business Call Centre

A call centre is available to assist companies with any marketing campaign, market research, feasibility studies and ad hoc analysis.

State of the Art Business and Corporate Analytics

Advanced analytics tools and techniques are used to provide insights into business performance and trends.

Dashboard & Forecasting Services

Dashboards for every level of the business

Track KPIs from the national picture right down to the dealership, and project future demand with data-driven forecasts.

Multiple Business Dashboards

A variety of dashboards are provided to give companies an overview of key performance indicators at a national, provincial, regional, and dealer level.

Replacement Cycle Analysis

This analysis provides insight into the replacement cycle of products, helping companies plan for future demand.

Parts Forecasting and Profiling

This service includes forecasting and profiling of parts by make, model, and age to help companies plan for future demand.

Vehicle Age Profiling and Analysis

This analysis provides insight into the age of vehicles, helping companies plan for future demand.

Risk Profiling

This analysis helps companies identify and manage risks associated with vehicle age, product range, dealer area, and industry segmentation.

Sales & Customer Analysis

Uncover growth opportunities

From lost sale reporting to competitor tracking and customer retention modelling — analytics that fuel sales strategy.

Sales Opportunities

This service helps companies identify sales opportunities and improve their sales performance.

Customer Retention Modelling

This analysis provides insight into customer retention, helping companies identify areas for improvement.

Aftermarket Analysis

This analysis provides insight into the aftermarket, including dealer usage and customer satisfaction (CSI) and net promoter score (NPS).

Customer and Fleet Analysis

This analysis provides insight into customer and fleet behaviour, helping companies identify opportunities for growth and improvement.

Competitor Analysis

This analysis provides insight into competitor performance and strategies, helping companies stay ahead of the competition.

Pre-Sales Reporting and Analysis

The ability to report on customer insight before a deal is concluded to enhance the salesperson's ability to close a deal. The analysis will also create an awareness for sales KPI and training matters.

Lost Sale Reporting and Analysis

The Lost Sales Reporting Solution will be designed to provide real-time tracking of lost sales data, with customisable reporting and analysis tools to help understand sales performance and lost sales trends. The system will be integrated with existing sales systems, i.e., Sales CE, making it easy to collect and analyse data. The user-friendly interface will allow for easy data entry and analysis, so the company can quickly and effectively make data-driven decisions.

Lost Sale Reporting and Analysis

Want to see these services in action?

Book a walk-through of our dashboards and analytics with the Datatrack team.

Request a demo